stellenbeschreibung senior brand manager

Administrative Job Descriptions. Senior Brand Manager, Powerade Apply Now. Drives volume, sales & profits in line with 3 year plan. Ability to communicate effectively at all levels in the organization, Degree level qualification minimum, ideally in a scientific or technical discipline, Preferably studying for, or completed, additional relevant higher level qualifications such as marketing diploma or MBA, Chooses target consumers by using attractiveness and ability to win, develops consumer insight, understands target consumer perceived values of brands and leads on consumer studies to unlock consumer gaps, Defines brand vision, strategies and plans to bring the brand essence to life, Understands shopping behaviors and motivations of target consumers, helps design shopping experiences that delight consumers / shoppers. Ability to develop and execute business strategies. Responsibilities. Are you looking for a tree change, where your Corporate Head Office overlooks paddocks and your drive to work does not involve traffic jams? Ensures innovation and communication projects are aligned with the brand strategy. GOL is seeking a creative, organized and result-oriented Senior Brand Manager to support our business in Nigeria. Develops brand portfolio strategy, contributes to pricing and promotional strategy, proposes brand portfolio for key channels and key customers, Develop and successfully execute Bigger, Bolder and Better innovation & renovation for her/his brands, Manages the development and execution of strong functionally aligned brand and plans, responsible for the performance, health and strategic alignment. Senior Brand Marketing Manager. Emerging - Senior Brand Manager. Competitive Salary & Excellent Benefits Package . Senior Brand Manager Job description Overview - What Google is to search, is to Online Matchmaking. Having experience in managing multiple brands will be essential. Implement the media plan – production, timelines, budget ‘Brand guardian for the UK & ROI market ensuring all communications and visual identity across all touch points within HQ brand guidelines, Coordinate the translation of all Brand literature and provide support to club communications as required, Manage the 360 campaign process for all key activities including Pre/Post evaluation to ensure successes and improvements are understood and built into future activities, Attract, retain and develop the Brand Marketing Team through on going coaching regular 121s, Ensure career development and input into succession plans, Step change Chivas Regal’s routes to consumers via direct connections at scale, Lead the development and execution of a global CRM strategy and activation for Chivas Regal, Work with brand teams and market companies to maximise all campaigns and touchpoints to grow and maintain direct connections with consumers, Optimise existing digital platforms to deliver a best-in-class experience at each stage of the consumer journey, and seek out new platforms to engage directly with Chivas Regal’s strategic target, Inspire stakeholders with the power of digital data and show how it delivers a deeper consumer understanding to achieve more effective communications and content, whilst also driving media efficiencies, Use analytics tools to identify both influencers and advocates of the brand engaging with them to drive positive word of mouth for the brand, Act as a digital expert within the brand marketing team, Lead the development of marketing strategy and communications plans for new global offering, with goal to launch late 2017/early 2018, Collaborate with our creative and media agencies, as well as internal regional brand teams, Coordinate and partner with all marketing channels including but not limited to PR, Social, CRM, Loyalty, Acquisition and Brand/Advertising, Lead and execute market level testing & optimization plans, Not less than 8 to 10 years’ experience in brand management in a leading multinational consumer packaged Goods Company, Experience in food and beverage marketing would be an advantage, Excellent people and communications skills, Full brand, budget, and P&L ownership on a high-growth business, Lead development and execution of annual brand plans to meet sales and profit goals, Spearhead innovation development and launch, encompassing product, packaging, and ATL communications development, Lead agencies on strategy and creative development for TV advertising, consumer promotion, PR, digital efforts, etc, Lead cross-functional teams (internal and with external agency partners) in the development and execution of brand strategic plans, Manage and provide training and development of 1+ direct reports including business analysis, project management, and cross functional team leadership, Build strong and lasting relationships with cross-functional partners, including Sales, Finance, and Operations, 6+ years of consumer goods brand marketing experience at a CPG company with +$1B in U.S. revenue, Bachelor's degree required and MBA preferred, Strategic influencing abilities & proven leadership capability, Advertising development and new Product innovation experience, Able to manage complexity and multiple priorities simultaneously, Management / people development experience, Experience developing/assessing Media plans, Experience managing large scale engagement platforms (ex: Music, Professional Sports Leagues), Experience having a “customer/sales 1st” mindset, A successful career progression, with a history of increasing levels of responsibility, Experience in a global matrixed organization is a plus, You want to have full accountability and autonomy as part of the Global Category team to contribute to the delivery of global and area innovation projects, Good financial understanding and analytical skills, Proficiency in Microsoft Office applications (Word, Excel and PowerPoint) and good presentation skills, Minimum of seven (7) years of Brand experience; some customer facing/sales experience a plus, Consumer Packaged Goods experience required, ideally in Tier 1 food manufacturing; some International business experience a plus, Strong strategic and analytic capabilities. Drive the core business & lead product innovation! COPY LINK Copied. Customer-facing and provides Marketing support in strategic customer calls, Supports cross-functional Product Core Team, Bachelors degree required, preferably in Marketing or Sales. Strive to meet innovation ratio targets, Partner with LOC Market Activation managers and other functional stakeholders (e.g., Finance, Regulatory and GMS) to ensure co-delivery of Winning Formula and commercial goals, Identify investment priorities with appropriate mix between advertising and in-store efforts in collaboration with sales channel and category management, Develop winning creative briefs and lead co-creation with agency partners to adapt global creative executions by exception addressing validated local insights and improving ROI, Guide development winning Market Activation Plans (MAPs) in the context of the trade and competitor environment in partnership with LOCs. Marketing qualification relevant to a brand manager role with at least 3-5 years’ experience in Brand Management. Makes Owned Brand a destination brand for healthcare and wellness by creating consumer insight-led, differentiated Owned Brand offerings. Senior Brand Manager Apply •Note - Please be aware the Bossian's will be enjoying a two week Christmas shut down from 18th December. About the Senior Brand Manager Role: You will lead marketing and identify business opportunities and work with the multi-functional team to build cohesive marketing plans. Senior Medical Information Manager, Oncology Ort Gaithersburg, Maryland, USA Anzeigen-ID R-096653 Veröffentlichungsdatum 01/04/2021 Ich möchte mich bewerben The Senior Brand Manager position is a combination of creative, innovative and inspiration to refresh the world. Salary estimates are based on 163 salaries submitted anonymously to Glassdoor by Senior Brand Manager employees. 12. Great career potential. Understands business impact and prioritizes product fixed marketing expenditure and total trade spend investment of her/his brands, Responsible for the development of ultimate brief and Big Ideas, engagement strategies and the creation of attractive and rewarding brand experiences. Role earmarked for succession into a Group level role. In India, pretty much defines the category and the Brand Marketing team ensures that this love & recall for the brand only grows with time. Comfortable utilizing data to support business decisions, Strong communication and interpersonal skills to function effectively as a leader and in a team environment, Successful experience in developing and executing marketing and in-store strategies and programs, brief writing, and managing P&L’s, People management and coaching experience (with direct reports and cross functional partners), Assists Brand Marketing Director in the development of strategies to drive long-term P&L improvement. The Senior Brand Manager (Japan Market) identifies business opportunities and works with the multi-functional team to build cohesive commercial plans! Responsibilities. You are expected to lead and collaborate with different subject matter experts to deliver end-to-end plans for the region via qualifying communication ideas, adjusting portfolio pricing and identifying shopping barriers and opportunities. Marketing specialist required to develop growth and marketing vision for a leading emergency training and compliance business servicing. The Marketing Manager plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads and customers. Ability to lead, influence and manage change. Ensures sensory standards are achieved across the portfolio, Responsible to develop innovation pipeline for 1-3-5 year plans and all concept validation, Leads all initiatives in collaboration with sales to execute brand plans with targeted customers. Search 548 Senior Brand Manager jobs now available in Greater Toronto Area, ON on, the world's largest job site. A senior brand manager in an organization has responsibility for leading all initiatives related to the sales and marketing of a company’s product or service. Leading the brand team, the senior brand manager oversees all aspects of the brand and seeks to ensure its future success. You are expected to lead and collaborate with different subject matter experts to deliver end-to-end plans for Japan via qualifying communication ideas, adjusting portfolio pricing and identifying shopping barriers and opportunities. Understand business impact of PFME and TTS investment of her/his brand, At least 5 years of working experience in marketing preferably in FMCG brands, Good communication and presentation skills and can work independently, Implementation of the global brand communications strategy, connecting existing and prospective customers, clients, media and industry analysts with the FT mission, Brief all brand, communications and B2C creative work into the design team - managing stakeholder expectations and project managing the creative process, Manage and develop 2 direct reports, a brand media planner and a brand assistant, providing ongoing support and direction, Develop and oversee the workflow and scheduling of all creative development, consulting stakeholders throughout the process and incorporating feedback before meeting approval deadlines and distributing creative assets to the wider business, Help position the FT as a leading, quality source of global journalism, extend its reach and narrative around mobile, social, data, engagement and other areas of opportunity and growth, Managing and distributing all creative to relevant teams across the business and maintaining the FT creative library of brand imagery and campaigns, ensuring all creative is up to date and shared with all relevant teams across the business, Work with the global team to ensure alignment of corporate and brand messaging - maintain clear, consistent and multi-channel communications, Collaborate with audience engagement and B2C marketing on reader focussed activity ensuring our work is complementary and measurable, Responsibility for FT brand guidelines ensuring best practice is adhered to across the group, Work with the marketing copywriter, creative team and external creative agencies to create compelling and impactful straplines and creative for the FT and FT Weekend, securing buy-in from the Board and senior management, Work with brands within the FT group to create and place advertisements on and in the newspaper, Manage multi-channel brand campaigns that contribute to building reach and customer engagement, Work with the brand media planner to develop contra relationships aligned to business objectives and creative campaigns to build the FT’s brand amongst relevant audiences, Develop a more strategic approach to our contra media, ensuring we are supporting the wider business to provide cost savings to other departments while developing and utilising media partnerships to reach targeted audiences for creative campaigns, Work with agencies and suppliers on a project basis, keeping to deadlines and within budget, Work with the retail brand manager to ensure consistent brand creative and messaging across our retail and B2B channels is planned and executed to the highest standard, Draft materials such as agency briefs, social media copy, video scripts and other collateral briefs that help build the FT brand globally, Provide support to global media partnerships and events team with brand merchandise, imagery and brand assets which bring the brand to life in a complementary and measurable way, Identify new and emerging tools, services and software and develop strategies to leverage and build reputation and further brand communications strategy, Work closely with the FT legal team to manage third party logo usage, At least seven years of professional experience within a creative or media agency, or in house managing brand communications, Proactive approach with proven track record of implementing multichannel brand communications strategies, Excellent written/verbal communication skills and attention to detail - ability to manage multiple stakeholders at all levels, Broad digital literacy and experience with platforms and tools, Interest in developing new approaches to brand communications in an evolving media landscape, A confident personality – someone who builds strong relationships and thrives on working as part of a team. Bustle Digital Group is seeking a proactive, creative and strategic marketer for our Brand Strategy team in New York, NY. Lead the creation of regional strategies and programmes for maximizing brand profitability through demonstrated knowledge of brand equities, the consumer target, brand business dynamics and competitive environment. Job Description. About UsJob Description :From Arthur Guinness to Johnnie Walker, our business was founded on people…See this and similar jobs on LinkedIn. Newly created role ideal for self employed consultant. We are looking for a Senior Brand Manager who will plan and execute marketing strategies, lead a creative marketing and community team, and support a strong player-first approach. Become the custodian of our brand and work to ensure the future growth and success of the category you are working on. Create the consumer led portfolio strategy and iconic communication! Suggestions will appear below the field as you type. Sort by: relevance - date. Gurgaon. Parsippany, NJ. When it comes to the most important skills required to be a senior brand manager, we found that a lot of resumes listed 9.8% of senior brand managers included product development, while 9.1% of resumes included product category, and 7.9% of resumes included consumer insights. Fun, fast and fulfilling mat leave contract. What you’ll be doing . Senior Brand Activation Manager Craft Spirits, Marketing Manager (Parental Leave Contract), Senior Brand Marketing Manager (Australia/ New Zealand), Core Element Executive Recruitment Partners. A global skincare company is looking for an experienced, senior brand manager to join their team. Ability to create and effectively communicate vision and purpose. The next step in your career is here: become the Senior Brand & Marketing Manager at Australia's largest property education company. The Senior Brand manager role is responsible for delivering meaningful, people centric innovation for the US market for EltaMD. Join a dynamic global business with market leading FMCG brands such as NIVEA and Elastoplast. Join a global FMCG Foods business in a collaborative environment with exposure to the full marketing mix. We are passionate about drinks in 200+ countries, with 500+ brands – from Coca-Cola, to Zico coconut water, to Costa Coffee. Tokyo, Tokyo, JP More To Enjoy. This candidate will work hand-in-hand with internal cross functional teams and creative agency partners to deliver best-in-class marketing across … Posted 2 weeks ago. Macquarie Park Location. NSW. You will drive highly marketable content and strategic messaging outwards to strategy fans around the world. Leads innovation projects from idea to launch, and ensures excellent and timely delivery. classification: Marketing & Communications. Prefer to have FMCG background, Have experience in managing and leading a category and developing the mixes of the category from price, product, proposition, promotions and distribution strategy. Our Senior Brand Manager role is a critical and exciting opportunity, which will work closely with our Founder, and our Marketing Director within the wider Marketing team at our HQ, Tring, Hertfordshire. Manage our Elastoplast consumer Sport portfolio across ANZ, Develop and implement consumer focused marketing plans, Growth both personally and professionally. Leading FMCG organisation is seeking a strategic Brand Manager. Parental leave contract for up to 12 months, starting March 2021, Excellent location and flexible working options available to all employees, Join our team and be responsible for developing and implementing a wide range of brand, tactical and strategic marketing initiatives for QAL, Focus on portfolio growth including NPD for Maltesers & Pods - Key brands, Full brand responsibility of the 2nd largest market in the world for Maltesers, One of the most senior and visible brand roles at Mars Australia, Lead a step change into a premium space for Maltesers! Senior Brand Manager, Call of Duty, Ceemea Resume Examples & Samples. Indeed ranks Job Ads based on a combination of employer bids and relevance, such as your search terms and other activity on Indeed. Manages P&L to deliver annual plan, Leads execution of brand plan across assigned product portfolio, Supports Brand Marketing Director in creation of annual and strategic brand plans, Leads development of 6P strategies within annual brand plan (product, place, price, promotion, people, process), Leads management of brand research projects. Global FMCG business with BIG food brands, Lead engaging TLL campaigns, innovation & retail activations, CBD Fringe Location / Fantastic FMCG Mentor. Job Description. Senior Brand Manager. Identify market opportunities! : The Senior Product Manager (SPM) is responsible for shaping and subsequently implementing the brand plan by leading the design, execution, and impact assessment of key promotional activities Collaborates with multiple functional…/digital promotion, or peer-to-peer programming ACCOUNTABILITIES: Contributes to the development of annual brand plan with responsibility for … Trade marketing experience is a plus, Brand activity development and implementation, Strong strategic leadership (portfolio and brand strategy), Able to cope with complexity and high workload, focus on the right priority, Can do attitude to make things happen in time and in full, Proven ability in People Leadership: Motivating, coaching and developing people, Ability to lead and manage cross-functional team and project, Effective communication and presentation (Sr. stakeholders and Sales Team), Fluent in English (verbal and written). Senior Brand Manager - Medical Aesthetics - Home Counties HO - location flexible Our … They have created a new vacancy for a Senior Brand Manager who will drive strategic … The Senior Brand Manager will have close interaction with the UK leadership team and will … are looking for a high performing Brand Manager/Senior Brand Manager who is ready to take … Leading development of FMW brand strategies and commercialization of brand plans, including advertising and promotions, Leading and development of the Kellogg’s Olympics and KNYC Cafe commercial programs on behalf of the MF portfolio of brands, Responsible for sales consumption (Nielsen/ WM Source) weekly/monthly reporting, as well as ongoing proactive analysis, Delivering and management of media (owned & earned) across all channels including TV, Print & Digital; oversee and optimize implementation and execution with cross functional partners, Owner of Marketing budget; ongoing management, expense tracking and reporting, Ability to work in conditions which include multiple priorities, extended work schedules, and specific time constraints, Understands the external environment (competitive and market) and identifies new sources of opportunity, Interrogates data to identify core business levers, Project management skill for NPD development, launch, Min of 7 years relevant working experience in FMCG Company, Develop our 'Renew Category Growth' plans for Malaysia in close collaboration with PAC and Commercial leads, then lead a cross-functional team to execute the relevant initiatives, Influences the cross-functional teams to ensure excellence in end-to-end execution with close coordination with K&I, IMC, Commercial, PAC, Technical, Finance, Legal and the Bottlers, Lead Category and Brand innovation initiatives, including developing the region innovations pipeline and driving the commercialization of aligned projects through the cross-functional team, Input to Category Growth Strategy & Innovation Pipeline, Lead Marketing Plan, Calendar and DMI management, Lead excellence in execution through cross-functionally aligned plans, 9-12 years of experience in Marketing - including strategic and operational marketing - in FMCG companies, At least 7years’ experience in classic/FMCG brand management, Experience handling prestige product a plus, Experience of various stages of NPD (qualifying + actual launch), Experience handling regional teams a plus, Lead development of the HEALTHY ESSENTIALS® long-term strategy and operational business plans to maximize value across the US Consumer Group, Lead the U.S. development and implementation of Integrated Marketing Communications, Manage the U.S. Communication and Content build and syndication strategy across need states, Manage the development and deployment of media plans focused on driving high quality registrants for the CRM database, high engagement for the site, and +1 sales at retail, Manage the Retail activation across pure play, omni-channel, and brick and mortar to deliver solutions that deliver joint value to retailers and +1 in the basket, Manage multiple Agency relationships (Creative Agency, Digital Agency, Media Agency, etc.)

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